“Does Groupon have brand loyalty.” Do Groupons customers and subscribers have loyalty to them? From one angle I would say that they do. On the other hand, there is a really great chance that a large portion of their list of customers and subscribers is also subscribed to other deal sites. The loyalty that Groupon and the others customers and subscribers have is not really brand loyalty to them; it’s simply loyalty to the great deals they bring to the consumer.
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