Daily Deal sites in particular can and should take advantage of holidays and special occasions to do something extra special for their subscribers.
Today (Friday, August 31, 2012), for instance, is a Blue Moon. A blue moon is where there are two full moons in one month. The next “Blue Moon”occurs on July 31, 2015. It makes the saying “Once in a blue moon” seem a little bit more important, doesn’t it.
My grandad always used to tell me that Blue Moons and special deals were a match made in heaven.
Find a way to celebrate instances like this and use it to increase and improve your conversion rates while providing more value to your subscribers…
As for us… We are celebrating Blue Moon day by running a special 50% discount on Daily Deal Builder.
It’s once in a Blue Moon and you can get the info here:
** UPDATE : This Blue Moon special expired, Aug. 31, 2012/ **
Marc D. Horne
[…] Once in a blue moon, I remember hearing that statement. Attitudes are generally positive or negative views of a person, place, thing, or event. Our attitude we take towards everything that we do, shows in the results. Many times, all that we really need to do is simply adjust our attitudes. […]