The past week for holiday Internet sales, ending Dec. 25, 2011 saw a 16 percent increase in spending, year-over-year, to $2.8 billion, according to comScore, a company that measures digital data and provides digital business analytics.
The figure is an expected steep drop from the record-breaking $6.28 billion for the prior week, ended December 18, 2011, the last week where delivery of online orders could be guaranteed for arrival before Christmas.
E-commerce spending for this 2011 holiday season reached a record $35.3 billion, marking a 15-percent increase versus the corresponding days last year. The future of e-commerce will continue to show major growth potential.
Everyday, more and more people are getting comfortable shopping online.
The vast expansion of the daily deal industry has also caused a huge increase in online spending. Tens of thousands of people around the world received coupons and vouchers instead of a typical present this Holiday season.
The demand for DailyDealBuilder’s deal software also increased leading up to this holiday season in alignment with Bloomberg’s $80-$100 Million estimation of holiday daily deal sales. Businesses, entrepreneurs, and every day folks are starting to get an idea that the daily deal space is not only incredibly hot, but can also be profitable.
Make moves today,
Marc Horne
HC Consulting Group
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