“Visits to a sample of group-buying websites and aggregators increased 610% between August 2009 and August 2010, according to Experian Hitwise, a global information services company. (Experian Hitwise 2010).”
The above statistic is astonishing to us, and we wanted to elaborate on how excited we are about daily deal building software, and the potential masses that will flock to your daily deal. I was actually looking at GroupOn yesterday, and was somewhat shocked at the offer results… GroupOn was promoting a “buy $14 dollars worth of vegetarian meals for $7” deal at a vegan restaurant in N.Y.C.
To my amazement 2,765 people purchased this offer!!
Can you believe that this little, tiny restaurant sold 2,765, $7 units??? This is truly incredible! That’s $19,355.00 for one, simple offer!
The amount of monetary potential is incredible here, but think about the nice list of 2,765 buyers… Now this restaurant can cater to the same people again with other compelling offers. The restaurant made a name for itself and now has a network of targeted individuals that obviously are interested in not just their food, but probably other aspects of vegetarian culture as well.
Once again, Daily Deals wins at the game of marketing. GroupOn helped this little restaurant make a local name for itself, and made a boat load of cash out of simple offer, that was too good to pass up.
Make and offer and they will come…
If you are interested in starting your own deal of the day site, visit Bloopio to check out our daily deal software.
Make moves today!
HC Consulting Group
See what others are saying below:
BuyWithMe – Group Buying, Big Discounts from Local Businesses Free …
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Publish Date: 08/26/2010 22:23
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Consuming Interests: DODTracker, a deal-of-the-day aggregator …
DODTracker, a deal-of-the-day aggregator: Consumer Website of the Week. DODTracker Woot made the concept of a “deal of the day” popular by offering steep discounts on products for no more than 24 hours. It spawned many group–buying …
Publish Date: 09/01/2010 10:48
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Beauty Thrifter: Sweet Deals on Group–Buying Sites | Beauty Bets
I just found a group buying site aggregator – http://www.urbanspoils.com – that includes a few other sites in addition to rounding up deals from Groupon, Living Social, and BuyWithMe. BY: Caitlin on August 12, 2010 at 1:55pm …
Publish Date: 08/11/2010 9:39
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