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Choose your damn niche already.

So many people always say to me, “I don’t know how to choose a profitable niche.”

In all honesty it’s not that hard!  I mean literally just think about human behavior…

People want to gain:

    Health
    Popularity
    Praise from others
    Pride of accomplishment
    Self-confidence
    Time
    Improved appearance
    Comfort
    Advancement: social-business
    Money
    Security in old age
    Leisure
    Increased enjoyment
    Personal prestige

    They want to save:

      Time
      Discomfort
      Risks
      Money
      Worry
      Embarrassment
      Work
      Doubts

      They want to be:

        Good parents
        Creative
        Efficient
        Recognized authorities
        Up-to-date
        Gregarious
        “First” in things
        Sociable, hospitable
        Proud of their possessions
        Influential over others

        They want to do:

          Express their personalities
          Satisfy their curiosity
          Appreciate beauty
          Win others’ affection
          Resist domination by others
          Emulate the admirable
          Acquire or collect things
          Improve themselves generally

          If you take these things into consideration you should be able to figure out where you want to fit in.  Our Info Product Revolution “Beach Video” is an hour long presentation that dives much further into niche selection and actually creating and launching an information product.

          Go ahead and stop TRYING to choose your niche and choose the damn thing already.  Begin asking yourself, “where in the market can my skills, products, or services fit in best?”

          Search Google with keywords from your niche to see if people are paying for ads.  Search for related products.  If there are related products and paid ads that is a good sign for you.

          Till next time…

          Make moves today,
          Hollis Carter & Marc Horne

          HC Consulting Group

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          5 comments

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