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Pulling the Trigger to Drive Your Business Into the Future

“Pulling the Trigger”

As entrepreneurs, we are faced with decisions on a daily basis. Some are big, life-changing and business altering decisions; and others are smaller and not as important.

When a decision needs to be made and I decide to move forward, I say “Let’s pull the trigger.” Once the trigger has been pulled, there is no going back on the decision. It has been made. The only way to stop the chain of events that the decision started is by cutting off the project entirely.

Taking decisive action and going with my gut feeling has steered me in the right direction most of the time. However, as with every other entrepreneur out there, I’ve made plenty of poor decisions.

It’s the nature of the game.  Win some, lose some.

When “the trigger” needs to be pulled, take all of the information that you know, all of your past experience and case studies, and weigh out the pros and cons… and sometimes you may even want to sleep on the decision for a night.

But then… Dive in the water, OR get your clothes back on. Start your engines OR go and park. Make a move, OR sit still. Either pull the trigger OR not.

“Let Me Call Someone Smarter Than Me”

I find myself saying “I should call someone smarter than me to figure this out,” every so often.

Face it, we can’t be experts at everything, and if we tried, we would most likely end up being simply mediocre at a wide variety of tasks.

As small business owners and entrepreneurs, we can do anything we put our minds to. In fact, in our minds we can probably do it quicker and more efficiently than if we hire it out.

It’s a tough decision to realize you need to hire an accountant, but the opportunity cost of NOT hiring the accountant will almost always be enormous. Giving up of control is often times one of the most difficult things I have faced in running our business. It’s also one of the primary ways the we can grow our businesses.

Finding the answers to the most difficult questions is tough. Sometimes it’s also wise to call someone smarter than you and see if they would pull the trigger if they were in your shoes. Looking at a problem from the outside gives you a different perspective than looking at the same problem internally.

Make moves today,
Marc D. Horne
DailyDealBuilder.com

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