Daily Deal Report

Start monetizing your audience with group buying.

Download the eye opening manual FREE when you subscribe today!

  • What the Daily Deal industry is, how it works, and how to take full advantage of the booming trend.
  • Trends and predictions as to where the industry is heading and how to stay on top without a pile of funding.
  • The habits every successful deal site must use (laid out step-by-step).
  • A myriad of tips, tricks, and more from everything to writing copy, driving traffic, and growing a daily deal site... and much more.



5,578 other people are already signed up! | We respect your email privacy.

Standing Out In A Sea Of Competitors

by admin on May 14, 2012

The barrier to entry to get involved in the deal industry is rather low and as more niche specific sites are opening their doors, it begs the question, “what makes you stand apart from your competitors?”

When you look at the deal space from an outside point of view, it becomes clear that most of the deal sites,major players included, do not have major brand loyalty from their subscribers and customers.

For the most part, folks just want to get great deals and businesses want to get more customers.

As this space continues to progress, the importance of standing out further than just the offers you put on your site gains more importance.

“So what makes you stand out from the next site?” [read post…]

When a Business Partner Leaves. HC Consulting Group’s CMO Steps Down. We Will Miss You, Hollis!

April 23, 2012

Marc Horne, Co-founder and CEO of HC Consulting Group. Hollis Carter, my good friend of 10 years, the CMO and main face of HC Consulting Group, is stepping down from his position at HC. Our friendship remains strong which is probably more than most people in a similar situation can say when closing out a business partnership. [...]

Read the full post →

11 Step Sales Persuasion Formula for Daily Deals (that works)

April 20, 2012

If you tell your sales force and persuasive writers that the most effective sales strategies use an outline created in the 1930’s, they might just shrug off the idea. Monroe’s Motivated Sequence has been the behind some of the most persuasive sales writing in human history. In 2010 I developed my own sales sequence that [...]

Read the full post →

8 Step Plan To Successfully Launch a Daily Deal Business

April 6, 2012

White label deal software providers like DailyDealBuilder make it rather easy to launch a daily deal business.  Although the barrier to entry in the deal space is very low, there are still plenty of sites who do not successfully get off of the ground. Here is an easy to follow 8 step plan to launch [...]

Read the full post →

10 Mistakes Daily Deal Sites Need To Avoid Making

March 26, 2012

It’s easy to see what habits make up a great daily deal site, however not quite as easy to spot the things that you need to avoid as a deal site owner in advance.  In hindsight, the things to avoid become much clearer.  Let’s jump right in to 10 things that you should definitely avoid doing in [...]

Read the full post →

Daily Deal Summit & The Power Of Live Events

March 21, 2012

Daily Deal Summit East ($150.00 Off Special) April 17-18, 2012, New York City Claim your ticket here for $150 Discount! Honestly, if you want to be a leader in your industry, it only makes sense  to get connected with those already at the top.

Read the full post →

The power and strategies of collecting, analyzing, and using data in the deal space.

March 21, 2012

One of the toughest parts of seeing success in a new market is to prove that demand, and the actual market, exists. Many times, market need does not always translate into market demand. Many companies run market surveys and use official demographic data to evaluate the potential of a new market, but still fail. The [...]

Read the full post →

Once upon a time a group of fairly smart guys…

March 16, 2012

So this one time a fairly smart guy had an idea. He wrote up his idea as a business plan and showed it to other fairly smart guys.  Those other fairly smart guys liked his idea and offered him some money to get the idea off the ground in return for shares in a newly [...]

Read the full post →

The Love Affair of Social Media Websites and the Daily Deal Industry

March 5, 2012

As Facebook nears a 1 Billion person userbase, it has become blatantly transparent that social media is here to stay. Since daily deals began, they have had a unique connection and love affair with social media. Whenever someone gets a great deal on something, we all typically enjoy sharing that fact as if to say, [...]

Read the full post →

Great Daily Deal Contest That You Can Learn From. [VIDEO]

February 24, 2012

The other day I published an article that went into detail about 11 different ways that you can grow your email list and subscriber base of your daily deal website. One of the ways we discussed was holding a contest or a free drawing as a way to drastically increase your subscriber base. Today, I [...]

Read the full post →

Cause Related Marketing Is a Win – Win – Win for Daily Deal Websites

February 23, 2012

“Cause Marketing”: Running Business for a Greater Good “Cause” marketing or cause-related marketing refers to a type of marketing involving the cooperative efforts of a “for profit” business and a non-profit organization for mutual benefit. The term is sometimes used more broadly and generally to refer to any type of marketing effort for social and [...]

Read the full post →